01
Premium Positioning
Understand how to become more relevant to the people you want to serve. Clarify who you help, the problem you solve and why your coaching is the right choice.
Free Live Training for Established Coaches
How to Attract Premium Coaching Clients
Using AI and Subconscious Strategy
Learn how to position yourself as the right choice, identify qualified prospects and start meaningful sales conversations without sounding robotic or chasing everyone.
Reserve My Free Seat
Live training. No replay.
Tuesday 3 November 2026
7:00 PM Adelaide (ACDT)
Reserve your place
Free live training for established coaches. Register below to receive your access details.
Tuesday, 3 November 2026
7:00 PM Adelaide (ACDT)
7:30 PM Sydney and Melbourne (AEDT)
6:30 PM Brisbane (AEST)
4:30 PM Perth (AWST)
Confirmation, reminders and live access details will be sent by email.
What We Will Cover
Attract the right clients. With intention.
This training brings together the positioning, client acquisition systems and execution required to create more qualified premium coaching opportunities.
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AI-Powered Prospecting
Learn how AI can support research and help identify stronger-fit prospects, so you spend less time chasing random leads and more time creating relevant conversations.
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Subconscious Execution
Recognise how hesitation around visibility, follow-up, pricing and selling can affect your consistency. Understand how to follow through with the actions that support client acquisition.
Client Results
The work behind real progress.
Examples of results reported by coaching clients implementing stronger positioning, acquisition systems and consistent execution. Individual results vary.
Practical Takeaways
Clarity you can act on.
You will leave with a clearer understanding of how to create better premium coaching opportunities through positioning, AI and consistent execution.
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Strengthen Your Positioning
Understand how to clarify who you help, the problem you solve and why the right buyers should consider working with you.
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Use AI More Strategically
See how detailed audience information, positioning and your own voice can improve AI-assisted content.
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Identify Better-Fit Prospects
Understand how AI can support prospect research and how to recognise useful qualification signals.
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Move Towards Better Conversations
Understand how to recognise buying signals, qualify prospects and begin relevant conversations while addressing the hesitation that can stop you from following through.
Strategy and Execution
AI helps you work smarter. Subconscious strategy helps you follow through.
Better tools only help when you use them with the right strategy. Consistent execution matters just as much as knowing what to do.
More Activity Without Clarity
- Producing generic AI content
- Trying to speak to everyone
- Chasing people who are not a fit
- Automating impersonal messages
- Hesitating to follow up or sell
- Starting and stopping marketing activity
Intentional Premium Acquisition
- Clear positioning before creating content
- AI supporting research and relevance
- Attention focused on stronger-fit prospects
- Human relationships and genuine conversations
- Awareness of hesitation around business decisions
- A repeatable approach supported by consistent action
The Right Room
Built for coaches ready to grow.
This training is intended for coaches who already have experience helping clients and want to improve the commercial side of their coaching business.
This Is for You If...
- You are an established coach with real client experience and results.
- You want a more repeatable process for attracting suitable prospects.
- You want more qualified premium-client conversations rather than more random leads.
- You want to combine AI and practical systems with genuine relationships and consistent implementation.
This Is Not for You If...
- You are a complete beginner who has not yet validated a coaching offer.
- You want AI to replace human communication and judgment.
- You are looking for automated mass outreach or a shortcut to instant sales.
- You are unwilling to implement what you learn.
Your Host
Russell Gilbert
Helping established coaches turn their expertise into a more predictable business.
I'm Russell. I work with coaches on premium positioning, practical client acquisition systems, AI-enabled leverage and the subconscious patterns that influence their ability to execute consistently.
My approach combines the commercial systems required to create qualified opportunities with the human side of building a coaching business.
Former educator turned business coach and systems strategist
Premium positioning and client acquisition
AI, automation and subconscious execution
The Details
One live training. Focused on better clients.
What
A free live 90-minute training for established coaches covering premium positioning, AI-supported prospecting, human conversations and subconscious execution.
The session is educational. Russell may also explain how eligible coaches can receive additional implementation support. There is no obligation to continue.
When
Tuesday, 3 November 2026
7:00 PM Adelaide (ACDT)
7:30 PM Sydney (AEDT)
7:30 PM Melbourne (AEDT)
6:30 PM Brisbane (AEST)
4:30 PM Perth (AWST)
Live only. No replay.
Why
Being a good coach and building a successful coaching business are different skills.
This training will help you understand how positioning, prospect qualification, AI and consistent execution work together to create better premium coaching opportunities.
Tuesday 3 November 2026
Attract the right clients.
Learn how to combine premium positioning, AI and subconscious strategy to create more qualified coaching opportunities without chasing everyone.
Reserve My Free Seat